ZEE NXUMALO NAMED THE NEW FACE OF NIVEA LUMINOUS630 SKIN GLOW

Award-winning South African artist, Zee Nxumalo, has been named the new face of NIVEA Luminous630® Skin Glow, joining the brand to celebrate confidence, self-expression and the everyday moments that make women glow.

The partnership was officially unveiled at an intimate media experience hosted by NIVEA Luminous630® Skin Glow at House of YMZ, bringing together media, creators and industry guests to celebrate the collaboration. The evening culminated in a live performance by Zee, where a surprise UV reveal transformed the space and unveiled the NIVEA x Zee partnership.

At the heart of the partnership is the question “What Makes You Glow?” - a celebration of the personal journeys, experiences and moments that shape confidence.

For Zee, that glow extends beyond the spotlight.

“People often celebrate the big moments, but confidence is built long before anyone sees you. It's in the work you put in, the challenges you overcome and the decision to keep believing in yourself. That's what makes me glow, and that's why this partnership feels so meaningful,” she said.

Zee’s authenticity, resilience and individuality make her a natural fit for NIVEA Luminous630® Skin Glow, reflecting the brand’s belief that confidence begins with feeling comfortable in your own skin.

“At NIVEA, we believe skincare is about more than appearance. It's about helping people feel confident in their own skin. Zee represents a generation of women who are embracing their individuality and confidently owning their journeys. Through this partnership, we hope to inspire more South Africans to celebrate what makes them glow,” said Devashni Ganess, Senior Brand Manager at NIVEA.

The partnership puts the spotlight on the NIVEA Luminous630® Skin Glow range, which is designed to support women in achieving glowing, healthy-looking skin every day. Powered by NIVEA’s patented ingredient Thiamidol®, the range delivers instant and lasting 3D glow while helping to visibly reduce dark marks, refine pores and hydrate the skin.

Through NIVEA Luminous630® Skin Glow, NIVEA and Zee will celebrate the confidence that comes from caring for yourself, believing in yourself and embracing what makes you uniquely you.

Because glowing skin is the ultimate outfit - and confidence is what makes it luminous.